
UPEACE Certificate in Sustainable Business
October
7-8th 2010, London
If you are interested in participating in this
course please e-mail: hello@idealmedia.org.uk
Sustainable Business: Leading the Change
Sustainable business in 2010 means working with the
bigger picture and aligning business goals with social and environmental
objectives.
The UN mandated UPEACE Centre for Executive Education is visiting
London to deliver a workshop on corporate responsibility (CR). The
course will give professionals working in sustainability or CR practical
knowledge that can be used for planning and implementing strategy
as well as introducing other departments and stakeholders to sustainability
issues. The course will be valuable for professionals at, or wishing
to work at; blue chip companies, public sector organisations, NGOs,
UN agencies, consultancies and social enterprises with an interest
in understanding leading practice in sustainability and CR.The format
of the course allows for an engaging and dynamic interaction between
participants, facilitators and guest speakers, and includes a welcome
dinner.
Course content:
Leadership for Sustainability
How can you bring your values to the workplace and develop leadership
skills for sustainability? This module will take participants through
exercises helping them to 1st identify and then integrate values into
everyday business decisions.
Communications & Stakeholder Engagement
This module focuses on engaging and inspiring stakeholders and communications
and branding. Some subthemes: Mapping stakeholders; communications
to influence behaviour change; long-term strategic brand positioning
and building brand value through CR.
Organisational and Behavioural Change
Techniques, strategies and case studies to affect change at an individual
and organisational level. How to ensure high-level policies are supported
by frontline behaviour.
Cross-Sector Partnerships for Sustainability
How can one develop win-win cross-sector partnerships given conflicting
values and cultures? This module will explore the principles for developing
effective partnerships for sustainability, and illustrate with case
studies.
Microfinance and Social Intrapreneurship
The life of a social intrapreneur - how microfinance was born at Morgan
Stanley.social entrepreneurs. Challenges for CSR in a downmarket.
How banks are developing new business models around microfinance and
becoming trusted partners working towards strategic social and environmental
goals.
Sustainability Frameworks
This module focuses on the UN Global Compact (the largest voluntary
CR framework) and the Global Reporting Initiative. A case-study format
will allow participants implement these frameworks in a medium-sized
organisation.
Including expert speakers from:
Morgan Stanley Microfinance, UNEP, UN Global Compact, Unilever &
Ideal Media.
Graduates of the course receive a certificate from UPEACE
and membership to our alumni network. To find out more about UPEACE
Centre for Executive Education click visit: http://www.centre.upeace.org
Corporates £695, Public Sector £495, Academics
/ NGOs £350
The price includes all course material and a first night welcome dinner.